Mr. Price Group Ltd. engages in the provision of clothing apparel and retail business. operates through the following segments: Apparel, Homeware, Financial Services, Telecoms, and Central Services. The Apparel segment retails clothing, sportswear, footwear, sporting equipment, and accessories. The Homeware segment refers to retailing of homeware and furniture. The Financial Services segment manages the group's trade receivables and all financial services and mobile products. The Telecoms segment sells cellular products and services. The Central Services segment provides chargeable and non-chargeable services. The company was founded by Laurie John Chiappini and Stewart Barnet Cohen in 1985 and is headquartered in Durban, South Africa.