PUMA - on the road again?One of the worst performers in the european stock market for the last months the Puma stock, reasons for this were given tromendous. 1. Bad earnings expectations. People tend to buy less from the Big 3 (Nike Adidas Puma) and Puma has the least amount of loyal customers. Puma has not much cash cows (products which give continously a lot revenue), they get some money from licensed products in sports but they dont have a productline which is reliable (such as the adidas superstars shoes or the Nike Airforce 1 ...) Pumas products are absolutely overpriced. But there is at least some light for Puma, I do think they will get into better times.
